In market research, the Moderator is the ambassador of many, many aspects! They are much more than a friendly face for the focus group respondents. Moderators assist clients through the research process and help them achieve their business’ goals. They… Read More
Posts Tagged ‘Baltimore Market Research’
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Keys to Successful Virtual Focus Groups & IDIs
The sudden shift to virtual Focus Groups & IDIs caused by Covid-19 left some firms unsure about the new processes they should take to adapt
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What is UX?
The websites feel easy to use, with short wait times and clear instructions to. The answer lays in UX Testing.
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What to look for in a Focus Group Facility
When choosing a facility to host your focus group(s), there are a number of factors to consider. Here are a few to consider for your next focus group facility.
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New Year, New You!
The start of every new year presents a world of new opportunities. About 30% of Americans take this time to establish their New Year’s resolutions. Per YouGov.com: Approximately 50% of those who make New Year’s resolutions plan to exercise more; Forty-nine… Read More
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Christmas in Covid
The holiday season affects everyone differently. Some people are flooded with bouts of holiday spirit while others seem overwhelmed with the additional chores associated with the season. Regardless of how you view the end of the year, we all have… Read More
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The Power of Meek
Often the word “meek” has a negative connotation as “too submissive.” Other definitions seem slightly more positive: ” slow to anger or resentment.” Let’s commit to another definition. A definition that can quickly remind us what is needed if our goal is to be effective with others: Meek… Read More
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Embrace Your Weirdness!
How often do we make decisions based on what others might think? The behavior is often unconscious and typical of human beings to seek acceptance and the approval of others. That said, the most intriguing people are often outside of the… Read More
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Words Matter
Hope this finds everyone safe and healthy! As we practice an abundance of caution in consideration of COVID-19, we are re-posting a worthy reminder: Words Really Matter! Each person produces approximately 70,000 thoughts per day, according to the Laboratory of Neuroimaging, University of Southern… Read More
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Listen to Understand
Listening… a lost art? Not really. According to sociology authorities the act of listening to understand, not to reply, is subject matter that is not taught in main-stream academia. According to Webster, the following terms mean: · Listen: give one’s… Read More