Researchers have looked to technology to overcome the obstacles brought on by the pandemic. The newest tech being used is A.I in market research. This sudden increase in technology usage has many researchers questioning where else technology can better their… Read More
Archive for the ‘Marketing Trends’ Category
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Combating Imposter Syndrome in the Workplace
Imposter Syndrome is a disorder that may affect “high-achieving individuals who, despite their objective successes, fail to internalize their accomplishments
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Market Research: Looking Forward into 2022
One of the most glaring changes the qualitative Market Research field has experienced since the beginning of the
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Back to School & Economics
As the summer winds down and the school year creeps closer, the age old tradition of “back to school” shopping has been on the
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Homeownership: The New Normal?
Many young adults feel as if the pandemic has aged them. One of the most common milestones is a shift toward homeownership.
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Fads: What’s up?
A fad is something that is met with abrupt enthusiasm and sometimes ends just as quickly as it started. Fads have been around ever since we can remember!
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Gen Z, You and Me
With a new generation comes new mindsets. In recent years the differences between generations, such as Millennials and Baby Boomers, (and now Gen Z) shape
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The Ever-Changing Maryland!
Change can be a great thing: it demonstrates new opportunities and can provide a new perspective. Maryland is constantly changing. Whether it be a change in the health of the Chesapeake Bay or a change weather, change is inevitable. The most impactful and meaningful change is in the 6.1 million people… Read More
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All Wrapped Up
With the holidays quickly approaching and the stress of Black Friday and Cyber Monday a thing of the past, Observation Baltimore polled Baltimore residents about their holiday shopping plans and gift ideas for this year.
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Top 5 Trending Market Research Tidbits
The following are Observation Baltimore’s top trending topics and tweets from the past month for market research. 1. Five big trends that are impacting market research this year. One trend should come as no surprise: the integration of social, digital,… Read More