Posts Tagged ‘Social Media’

• Social Media: What’s New?

  • November 3rd, 2021
  • Posted in Social Media Platforms, Social Media Statistics, Useful Information
  • Tags: Tags: Content Marketing, linkedin, Market Research, Social Media
    

  Few things change as quickly as Social Media does. Check out some tips below for the most popular Social Media sites!

• Voice of Baltimore: How Your Target Market is Using Social Media

  • November 2nd, 2016
  • Posted in Uncategorized, Voice of Baltimore
  • Tags: Tags: Social Media, Social Media Marketing
    

  Social media has become a critical platform for marketers, but not all sites are created equally. While social media platforms have exploded in popularity, they differ greatly in terms of user demographics and how their users engage with the site…. Read More

• Social Media and Market Research

  • August 19th, 2015
  • Posted in Market Research Technology, Uncategorized
  • Tags: Tags: Market Research, Social Media
    

    Market Researchers new and experienced can agree on one undeniable fact, research methodologies continue to evolve and the presence of social media cannot be overlooked.  Due to an explosion in social media platforms and users, the ability to engage… Read More

• The Four ‘V’s of Big Data

  • June 21st, 2013
  • Posted in Baltimore Market Research, NSA, Uncategorized
  • Tags: Tags: Baltimore, Big Data, Focus Groups, Market Research, market research industry, market research specialists, Maryland, NSA, Observation Baltimore, qualitative research, Research, Social Media, Washington DC
    

  Recently, the NSA was accused of a giant wiretapping operation that targets U.S. citizens. The nature of the operation came to light after Edward Snowden, a former employee of an NSA contractor, revealed information regarding the widespread wiretapping to the… Read More

• Technology in Market Research: Social Media

  • August 7th, 2012
  • Posted in Baltimore Market Research, Internet Statistics, Market Research News, Market Research Specialists, Market Research Technology, Observation Baltimore News, Social Media Statistics, Tips and Resources for Researchers, Uncategorized, Useful Information
  • Tags: Tags: Advertising, consumer trends, facebook, linkedin, market research industry, market researchers, Observation Baltimore, Social Media, social media for businesses, Social Media Marketing, twitter
    

  As the world around us evolves, so too must the market research industry. With more and more people flocking to social media websites, like Facebook, Twitter, Google+, LinkedIn, and Pinterest, the way in which individuals gain information about and interact… Read More

• Advertising’s Empire: Super Bowl

  • February 1st, 2012
  • Posted in Advertising News, Baltimore Market Research, Market Research News, Market Research Specialists, Observation Baltimore News, Social Media Statistics, Uncategorized
  • Tags: Tags: 2011 Super Bowl Consumer Survey Results: Shopping, 30-second advertising spot, 5 Super Bowl Side Effects, ads, advertisers, Advertising, advertising investment, Advertising’s Empire, Advertising’s Empire: Super Bowl, Anheuser-Busch, Averages 111 Million Viewers, biggest day of the year for advertising, Brad Adgate, Bud Bowl, Budweiser sales, commercial breaks, Commercial Viewing, Commercial Viewing Index, commercials, experienced recruiting, facebook, Fox Network, he king of beers, Horizon Media, Impulse Survey, increased exposure, instant feedback, market research industry, market research specialists, most viewed television programs of all time, Observation Baltimore, RAMA, Rates Quadrupled, recession, researchers, Retail Advertising and Marketing Association, S&P 500, sales soared, smartphone or tablet, Social Media, social media conversation, Spending, spot-to-program retention index, Super Bowl, Super Bowl Ad Spend Totaled $1.84B over 20 Years, Super Bowl ad spending, Super Bowl advertisers, Super Bowl advertisers seek buzz on social media, Super Bowl advertising, Super Bowl Advertising Statistics: An Overview, Super Bowl XLV Breaks Viewing Record, television advertisement empire, television advertising juggernaut, The Super Bowl, Top 100 Rated TV Shows Of All Time, twitter, U.S. viewers, value on a Super Bowl ad, watch it on demand, We understand market research, youtube
    

  The Super Bowl is a monumental event that draws over 150 million U.S. viewers each year. This one event continues as THE television advertising juggernaut. Of the top 30 most viewed television programs of all time, the Super Bowl accounts… Read More

• How Social Media Affects Branding :: Observation Baltimore

  • September 22nd, 2011
  • Posted in General, Uncategorized
  • Tags: Tags: Ad spending, Advertising, analyze the effectiveness of your social media marketing efforts, brand followers, Branding, Brands and Social Media, Brands and Social Media: Real Life Lessons, build a community of brand followers, Business, businesses, Companies, company, Corporate Branding Strategies, effective Social Media Marketing Campaign, facebook, How Social Media Affects Branding, Internet based advertising, Market Research, market research industry, market research specialists, Marketing, Marketing Campaign, marketing efforts, Marketing Industry Report, marketing platforms, Maryland, Maryland Market Research, Maryland Market Research Facilities, Observation Baltimore, Observation Baltimore: How Social Media Affects Branding, print advertisements, Research Industry, research specialists, Social Media, Social Media Affects Branding, Social media boom, Social Media Enhances Corporate Branding Strategies, Social Media Enhances Your Brand, Social Media Marketing, Social Media Marketing Campaign, social media marketing efforts, Social Media Marketing Industry Report, Social media outlets, social media profiles, televisions advertisements, utilizing social media, utilizing social media for marketing purposes
    

  Ad spending is projected to increase by 2.2% this year in the U.S. While this number does not seem very significant, consider that Internet based advertising/Social Media marketing is expected to grow by 13.5%, while newspapers are projected to be… Read More

• Online Branding and Marketing Blogs: A Digital Revolution

  • July 7th, 2011
  • Posted in General, Uncategorized
  • Tags: Tags: ad campaign, Advertising, advertising consistency, analytics, billboard, blogging, Blogs, Books, Brand, Brand name, Branding, broadcast, building equity, Cable, Campaign, communications, Companies, Consistency, Cost-effective, Customers, delicious, demographic, Digital branding, Digital Revolution, Digital World, effectiveness, facebook, flickr, Google Adwords, hours that people spend online each week, increased flexibility, instant feedback, Internet, Leads, Magazines, Mainstream, Market Research, marketers, Marketing, Marketing Blogs, Measurability, Media, Medium, Music, Newspapers, ning, Online, online advertising, Online Branding, Online Branding and Marketing Blogs: A Digital Revolution, online marketing, online marketing channels, Online messaging, online revolution, online searches, online visibility, Price, print, Products, psychographic, Radio, Ranking, Reading, Reading Magazines, real-time exposure tracking, Reputation Management, Satellite, scribd, search engine optimization, Search Marketing, Searches, SEO, Services, Social Media, Surf the internet, target audience, targeted prospects, Targeting, technorati, Trademark, traditional campaigns, TV, twitter, visibility, website, yelp, youtube
    

  The days of a singular ad campaign – print, broadcast, billboard, etc. – are over. As the interests of Americans continue to expand, it is the creative marketers that will succeed.  The average U.S. consumer listens to 20 hours of… Read More

• How Much Time Are Businesses Spending on Social Media?

  • June 24th, 2011
  • Posted in General, Uncategorized
  • Tags: Tags: B2B, Baltimore, Benefits of Social Media Marketing, Business to Business, Business to Business Social Media Marketing, Business to Consumer, Business to Consumer Social Media Marketing, Consumer Research, customer service, DC, focus group, How Much Time Are Businesses Spending on Social Media, Industry, Information, Market Research, Market Research 101, Maryland, Medical research, Observation Baltimore, Place, Qualitative, Qualitative Versus Quantitative Market Research, Quantitative, quantitative research, Research, Research Group, Research Maryland, Social Media, Social Media Marketing, Social Media Marketing Statistics, state-of-the-art research, Taking the Next Step in Medical Research, The Research Group, Time spent on Social Media, up to date information, Washington DC
    

  It is no secret that social media sites, like Facebook and Twitter, have become incredibly popular over the last five years. A study conducted in 2010 found that people spend roughly 22% of their time online on these types of… Read More