The minority business program was created with the goal of leveling the playing field between small/medium businesses and their larger counterparts. The idea is to designate certain contracts and spending budgets in a way that guarantees the incorporation of businesses… Read More
Blog
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Start Your Year off Right by Getting Paid for Your Opinion
It’s a new year, and we’re feeling it. We celebrated this holiday season by eating and drinking with friends and family, and we put on a few pounds to show for it. Unfortunately, the beginning of the New Year is… Read More
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Happy New Year!
“As we enter 2014, Observation Baltimore wishes you great health and prosperity. Happy New Year!”
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Happy Holidays!
Happy holidays from Observation Baltimore. May your holiday season be filled with peace, love, and joy.
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What’s it Like to Be in a Focus Group?
If you were to describe a focus group to someone without context, it might sound a little like an odd dream. “I was in a room with a group of 7 or 8 strangers and we were talking about, pie?… Read More
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As Temperatures Drop, Heating and Energy Costs Go Up
An early snow and some of the first sustained cold temperatures of the year are here in Baltimore, and it’s not even winter yet. Though the snow looks to be over for the time being, temperatures aren’t expected to get… Read More
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Need Cash for the Holidays?
Black Friday and Cyber Monday have come and gone, and the holiday shopping season is now in full swing, both at the store and online. Consumers are buying new video game consoles for family members, new smartphones for loved ones,… Read More
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All You Wanted To Know About Black Friday and Cyber Monday
After we eat our fill on Thanksgiving and succumb to the sleep-inducing combination of carbohydrates, tryptophan and adult beverages, millions of us will get up the next morning to take advantage of great deals offered on the first official day… Read More
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A Little Research for Thanksgiving
Thanksgiving is just around the corner, and Americans are getting ready for plenty of turkey, football, and time spent with loved ones this year. As a market research facility, we can’t help but do a little research on Thanksgiving in… Read More
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How Do Companies Use Market Research to Improve Their Brand?
Branding and success in the marketplace go hand-in-hand for every company. Companies with well-known, respected brands are certainly in a tier above similar companies with brands that are not as fully developed. The goal of building a brand is to… Read More