Market Researchers new and experienced can agree on one undeniable fact, research methodologies continue to evolve and the presence of social media cannot be overlooked. Due to an explosion in social media platforms and users, the ability to engage… Read More
Blog
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Baltimore: A City of Neighborhoods
Baltimore is a place of great diversity with over 200 distinct neighborhoods. Many people who live in the city will not say they live in Baltimore, but that they live in “Federal Hill” or “Hampden.” There is a strong… Read More
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Are you ready for some football?
There is nothing quite like game day— it means excitement, anticipation and getting to spend your Sunday supporting a team you love with friends, family, and other likeminded fans. With the pre-season schedule slated to kick off this… Read More
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Ask What Not Why…
Beginning at an early age, the thirst for knowledge triggers our inquisitive nature. Why is the sky blue? Why is the earth round? Our desire to understand why things are the way they are does not stop after our… Read More
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Art and History: A Brief Guide to Baltimore Art
Visiting museums is a wonderful way to spend an afternoon. Depending on the museum, you can choose to take a journey through the history of mankind or simply take in some thought-provoking artwork. Baltimore offers an array of options… Read More
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Focus Groups: Stop, Listen and Look…
Or you may miss the single most important piece of data you were looking for. Focus Groups provide an optimal medium to “meet” your customer. Participants have given up their time to provide you with valuable insight on… Read More
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Dare to be Wild: Animal Exhibits in Baltimore
When you want to unleash your wild side, where do you go? You go see the exotic and beautiful animals in a zoo or aquarium, of course. Baltimore is home to two amazing exhibits where you can get a… Read More
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Baltimoreans Cast Their Vote Early
There’s certainly no shortage of candidates in the mix for the 2016 Presidential Election—some announced, some soon to announce, some still on the fence, and all emphasizing different principal issues as part of their campaign platform. With so many politicians… Read More
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The Snowball: A Baltimore Classic
Ah, the snowball. It seems like everyone in Baltimore has a fond memory of tasting these delicious treats. Strangely enough, the snowball is pretty specific to Baltimore and many people throughout the United States don’t even know what they’re… Read More
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Maintaining the Privacy and Security of Client Data
As cyber crimes continue to be an alarming trend, we at Observation Baltimore wanted to take a few minutes to confirm our commitment to ensuring that all information gathered for the purpose of conducting market research is properly safe-guarded… Read More