Posts Tagged ‘Market Research’

• Online Branding and Marketing Blogs: A Digital Revolution

  • July 7th, 2011
  • Posted in General, Uncategorized
  • Tags: Tags: ad campaign, Advertising, advertising consistency, analytics, billboard, blogging, Blogs, Books, Brand, Brand name, Branding, broadcast, building equity, Cable, Campaign, communications, Companies, Consistency, Cost-effective, Customers, delicious, demographic, Digital branding, Digital Revolution, Digital World, effectiveness, facebook, flickr, Google Adwords, hours that people spend online each week, increased flexibility, instant feedback, Internet, Leads, Magazines, Mainstream, Market Research, marketers, Marketing, Marketing Blogs, Measurability, Media, Medium, Music, Newspapers, ning, Online, online advertising, Online Branding, Online Branding and Marketing Blogs: A Digital Revolution, online marketing, online marketing channels, Online messaging, online revolution, online searches, online visibility, Price, print, Products, psychographic, Radio, Ranking, Reading, Reading Magazines, real-time exposure tracking, Reputation Management, Satellite, scribd, search engine optimization, Search Marketing, Searches, SEO, Services, Social Media, Surf the internet, target audience, targeted prospects, Targeting, technorati, Trademark, traditional campaigns, TV, twitter, visibility, website, yelp, youtube
    

  The days of a singular ad campaign – print, broadcast, billboard, etc. – are over. As the interests of Americans continue to expand, it is the creative marketers that will succeed.  The average U.S. consumer listens to 20 hours of… Read More

• How Much Time Are Businesses Spending on Social Media?

  • June 24th, 2011
  • Posted in General, Uncategorized
  • Tags: Tags: B2B, Baltimore, Benefits of Social Media Marketing, Business to Business, Business to Business Social Media Marketing, Business to Consumer, Business to Consumer Social Media Marketing, Consumer Research, customer service, DC, focus group, How Much Time Are Businesses Spending on Social Media, Industry, Information, Market Research, Market Research 101, Maryland, Medical research, Observation Baltimore, Place, Qualitative, Qualitative Versus Quantitative Market Research, Quantitative, quantitative research, Research, Research Group, Research Maryland, Social Media, Social Media Marketing, Social Media Marketing Statistics, state-of-the-art research, Taking the Next Step in Medical Research, The Research Group, Time spent on Social Media, up to date information, Washington DC
    

  It is no secret that social media sites, like Facebook and Twitter, have become incredibly popular over the last five years. A study conducted in 2010 found that people spend roughly 22% of their time online on these types of… Read More

• Hybrid Methodologies

  • June 17th, 2011
  • Posted in General, Uncategorized
  • Tags: Tags: Baltimore, Better Environment, Breath cleaner air, Consumer Research, customer service, data collection tools, DC, Energy Performance, energy systems, focus group, Focus Group Facility, Focus Group Facility Maryland, Fundamental Refrigerant Management, GREEN, Hybrid Methodologies, hybrid qualitative methodology, hybrid qualitative research, Industry, Information, innovative electronic methods, LEED-certified, low-impact, Market Research, Market Research 101, Maryland, Medical research, Observation Baltimore, Online, online qualitative research, online stimulus presentation, Place, Product, Qualitative, qualitative research options, Qualitative Versus Quantitative Market Research, Quantitative, quantitative research, Research, Research Maryland, state-of-the-art research, Taking the Next Step in Medical Research, Telephone, Traditional Methods, Washington DC
    

  A hybrid qualitative methodology provides multiple discovery channels to enrich learning and expand inclusive opportunities for participation. At its core, hybrid qualitative research is based on the same fundamental principles and ideas, and designed to accomplish the same objectives, whether… Read More

• Greenbook [GB] Research Industry Trends Report – Results are in!!!

  • June 3rd, 2011
  • Posted in General, Uncategorized
  • Tags: Tags: Baltimore, Better Environment, Breath cleaner air, business development, Clients, Consumer Research, customer service, DC, Fundamental Refrigerant Management, GREEN, Greenbook, Industry, Information, LEED-certified, low-impact, Market Research, Market Research 101, marketing research industry, Maryland, Medical research, New tools, newer data collection modalities, Observation Baltimore, Place, Product, Qualitative, qualitative methods, Qualitative Versus Quantitative Market Research, Quantitative, quantitative research, Research, Research Industry, Research Industry Trends Report, Research Maryland, state-of-the-art research, Strong growth, Stronger growth, Taking the Next Step in Medical Research, Tech qual, technological fallout, Trends Report, up to date information, US economy, US economy improved, US economy improves, US economy slowly emerges from its recession, Washington DC
    

  As you may know, the Greenbook [GB] Research Industry Trends Report was recently released.  This well-respected source indicates our beloved industry is alive and well, and importantly, evolving to best serves the needs of our clients! In my humble opinion,… Read More

• Qualitative Versus Quantitative Market Research

  • April 14th, 2011
  • Posted in General, Uncategorized
  • Tags: Tags: Budget, cherry blossoms festival, Client, Communication, conferences, Critical, DC, Decision, Economy, forums, Hybrid, Industry, Knowledge, Landscape, Market Research, Market Research 101, Maryland, Methodologies, multi-disciplinary, News, Observation Baltimore, Opinion, Place, Price, Product, Promotio, Qualitative, Qualitative Versus Quantitative Market Research, Quant, Quantitative, quantitative research, Research Maryland, roundtable discussions, seminars, Shakespeare, Studies, Washington DC, webinars, William Shakespeare
    

  “April hath put a spirit of youth in everything,” to quote William Shakespeare. With tulips and daffodils peaking and DC’s famous cherry blossoms festival taking place this past weekend, the spirit of spring’s renewal is inevitable and contagious. As our… Read More

• Taking the Next Step in Medical Research, Consumer Research, and Market Research

  • April 1st, 2011
  • Posted in General, Uncategorized
  • Tags: Tags: Better, Better Environment, Breath cleaner air, ceiling, Cleaner air, Consumer Research, customer service, Energy Performance, energy systems, Environment, flooring, Fundamental Refrigerant Management, GREEN, Information, LEED-certified, low-impact, Market Research, Medical research, Mission, New blog, non-toxic, non-toxic products, Observation Baltimore, renewable materials, requirements, Research, Research Maryland, state-of-the-art research, Taking the Next Step in Medical Research, up to date information
    

  As a nationally recognized qualitative market research industry leader, Observation Baltimore has made it its mission to provide its customers with premier medical research, consumer research, and market research as well as a revolutionary GREEN focus group facility. The new… Read More