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Posts Tagged ‘CLT’

  • How to Plan and Execute a Successful Central Location Test

    • August 10th, 2016
    • Posted in Baltimore Market Research, Uncategorized
    • Tags: Tags: central location test, CLT

    A Central Location Test (CLT) refers to quantitative research that is conducted in a controlled environment, as opposed to home-use tests (HUT)  where testing occurs in the participant’s home environment. CLTs are particularly useful for taste tests and at Observation… Read More

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