Archive for the ‘Self Improvement Tips’ Category

How the Internet is Ruining Your Brain :: Internet Usage Statistics and You

Friday, May 11th, 2012

Did you know that the world’s population spends an average of 35 BILLION hours on the Internet every month? Seems like a lot, doesn’t it? Now I bet you are wondering how computers and Internet usage affect your cognitive brain functions? Well, let’s find out!



Created by: ForensicPsychology.net

What do you think about the information above? Do you agree or disagree? Let us know and comment below!

To learn more about the Internet’s affects on Brain Functions, please contact Barbara Gassaway and the market research specialists at Observation Baltimore today by calling 410-332-0400 or click here! And if you think you might be interested in participating in a future focus group, sign up at www.observationbaltimore/getpaid.

Observation Baltimore has been serving the market research industry for two decades, consistently rated “One of the World’s Best,” by Impulse Survey.

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How Bad Weather Affects Productivity

Thursday, February 16th, 2012

Do you ever feel less productive on gloomy days? Well, according to several studies conducted on the affects of weather on office productivity, you are not alone.

How Does the Weather Affect Productivity?

  • Thirty-two percent (32%) of workers say they tend to be happier when it’s sunny or warm. (CareerBuilder.com survey)
  • When exposed to darkness, your body produces more melatonin, which makes you increasingly sleepier. (Productivity: Effects of Weather and Climate Beyond Seasonal Disorders)
  • People are most productive at an office temperature of around about 72° F. Once temperatures hit 86°F, productivity fell almost 10%. (Effect of Temperature on Task Performance in Office Environment)
  • At 77 degrees Fahrenheit, the workers studied were keyboarding 100 percent of the time with a 10 percent error rate, but at 68 degrees, their keying rate went down to 54 percent of the time with a 25 percent error rate. (Which Temperature is Best for Your Productivity?)
  • Twenty-one percent (21%) of workers claim that weather negatively impacts their demeanor. (CareerBuilder.com survey)
  • Ten percent (10%) of workers say they tend to be less productive on gloomy days. (CareerBuilder.com survey)
  • When asked which weather attribute most affects their mood or productivity negatively, workers pointed to: Rain (21%), Cold (14%), Hot (13%), Dark (9%), and Snow (9%). (CareerBuilder.com survey)
  • Twenty-one percent (21%) of workers admit to calling in sick because of not wanting to travel to work in bad weather. (CareerBuilder.com survey)
  • According to CareerBuilder.com, women are more likely to report feeling less motivated when the weather is gloomy and more likely to call in sick due to bad weather conditions than men.
  • Twelve percent (12%) of workers tend to be sadder or angrier on gloomy days. (CareerBuilder.com survey)

This could all be the sign of a more serious medical condition, known as Seasonal Affective Disorder (SAD).

SAD refers to episodes of actual depression that occur at a certain time of the year, usually during winter. Symptoms of Seasonal Affective Disorder are usually the same as with any case of depression:

•      Increased appetite with weight gain

•      Increased sleep and daytime sleepiness

•      Less energy and ability to concentrate in the afternoon

•      Loss of interest in work or other activities

•      Slow, sluggish, lethargic movement

•      Social withdrawal

•      Unhappiness and irritability

If you feel you may be suffering from Seasonal Affective Disorder, consult your health care provider. As with other types of depression, SAD is most typically treated using antidepressant medications and talk therapy.

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If you have questions, contact the market research specialists at Observation Baltimore by calling 410-332-0400 or click here today!

Observation Baltimore has been serving the market research industry for two decades, consistently rated “One of the World’s Best,” by Impulse Survey. Our experienced recruiting is the foundation of our mission, as well as courteous and proactive hospitality and client services.

We understand market research!

Follow us on FacebookTwitterGoogle+, and LinkedIn!

Sources:

Gloomy Weather Affects Productivity

EFFECT OF TEMPERATURE ON TASK PERFORMANCE IN OFFFICE ENVIRONMENT

Seasonal Affective Disorder

Productivity: Effects of Weather and Climate Beyond Seasonal Disorders

Which Temperature is Best for Your Productivity?

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Making a Positive Change in 2012

Thursday, January 5th, 2012

Regardless of the resource you consult, “resolution” is defined as a promise, pledge, oath, or vow to change. Change of behavior is our expertise! We could publish a plethora of white papers based on collective recommendations (gleaned through qualitative prowess, of course) of behavior influencers, impact of distinct stimulus, and identifying primary drivers of habit – that’s what we do!

Likewise, change for qualitative scholars should be a breeze.

If defining your resolution is significantly easier than accomplishing change, we provide scholarly advice of the academic and historic ilk.

According to John F. Kennedy: “Change is the law of life. And those who look only to the past or present are certain to miss the future.”

As we research the topic of change, many familiar terms emerge: Attitude & Information, Reinforcement, Environment, Incentives, and Social Influencers & Behavior Modeling. It seems we might be well- prepared for change, and importantly, applying what we’ve learned through our work can prove personally gratifying.

In addition to a thoughtful written plan of action, the following primary elements of successfully accomplishing change may enlighten the path:

  1. Attitude & Information: Establishing a realistic goal and sufficient time to accomplish it (old news I know) is consistently reiterated. That said, uncompromised belief in change is essential. Informational rationale should serve as your impetus. Research the topic with vigor and take notes on critical supportive elements. Beginning this way will cognitively establish your goal as important and provide tangible benefits toward the efforts. “Always bear in mind that your own resolution to succeed is more important than any other one thing.” Abraham Lincoln
  2. Reinforcement: As the business of life takes over, goals towards change can be challenged. Reinforcement can evolve as recruiting a partner in your goal, inputting “reminders” on your outlook calendar, posting inspiring images (or typed reminders noted from your research) in prominent places, or subscribing to electronic daily inspirations. “There is no failure except in no longer trying.” Elbert Hubbard
  3. Environment: Changing the environment where your behavioral issues occur is a necessary reinforcement. Examples: limiting spending may require leaving credit cards at home (or destroying them), improving time management may require use of a stop watch or complete a timesheet for a month; exercising more or losing weight might require daily gym clothes in your car, or stocking health snacks at work. To change stubborn behaviors, “establishing beneficial or replacing destructive habits are necessary.” “To fly, we have to have resistance.” Maya Lin
  4. Incentives: Effective for respondent cooperation and change-seekers alike! Similar to multi-phase research studies, academics recommend interim and final incentives to sustain behavior changes. Common sense and caution should be utilized when establishing incentives, and it is recommended that the reward be external to the category. For example, a purchase is not appropriate for limiting spending goals. “In nature there are neither rewards nor punishments; there are consequences.” Robert Green Ingersoll
  5. Social Influence and Modeling Behavior: Surround yourself with people who currently display the behaviors you desire. Make new friends at the gym, yoga class, work, or establish supportive connections through a social networking site. Distancing yourself (at least temporarily until new behaviors are established) from destructive influencers and replacing the time spent with encouraging people will reinforce the habits you are changing. “All good is hard. All evil is easy. Dying, losing, cheating, and mediocrity are easy. Stay away from easy.” Scott Alexander

Cheers to making a positive change in 2012!

If you have any questions, contact the market research specialists at Observation Baltimore by calling 410-332-0400 or click here today!

Observation Baltimore has been serving the market research industry for two decades, consistently rated “One of the World’s Best,” by Impulse Survey. Our experienced recruiting is the foundation of our mission, as well as courteous and proactive hospitality and client services.  We understand market research!

Follow us on FacebookTwitter and LinkedIn!

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